The Kind Tide

Gear for good.

A small non-profit dedicated to making a positive difference for our oceans. Locally run in Perth (Boorloo) Western Australia.

Woman at a craft fair table with merchandise and signs

🌏 About The Project

A small passion project founded by myself (Nicole), designed to give back to our planet and community.

My mission is to inspire connection, kindness, and mindful living through products gentle on both people and the environment.

TKT offer's a conscious alternative to the damaging fast-fashion and beauty industries with sustainable apparel and plastic-free, natural everyday essentials.

Every purchase you make supports marine conservation, with 100% of profits dedicated to protecting the oceans and wildlife we cherish.

We are also now officially a registered charity!

More about The Kind Tide

Made with care

Each of our products is created or sourced with the Earth in mind.

For the oceans

All of our profits are donated towards ocean conservation initiatives.

Based in Perth, Australia (Boorloo)

Be kind to your body!

Products that are just as gentle on your skin as they are on the planet.

Shop eco goods

Creating Change Together

Your purchase helps make a difference in the world! You get to select the cause that matters most to you, and we'll donate directly to that chosen charity.